Tuesday, November 26, 2019

Looking Ahead At Technology And Changes With The Hotel Industry Coursework

Looking Ahead At Technology And Changes With The Hotel Industry Coursework Looking Ahead At Technology And Changes With The Hotel Industry – Coursework Example Technology and Changes in the Hotel Industry Affiliation: Technology and Changes in the Hotel Industry The hospitality business is guided by the needs of their customer and hence with the latest digitization of the human race, the industry must digitize. Guests are demanding better standards and latest technologies as days go by.Most guests want high-speed internet connections, and this makes them very choosy on the kind of hotel to go to. All hotels with no Wi-Fi connection are running out of business, and the situation could even get worse they fail to digitize (Seth & Bhat, 2008). The limitation of the number of device entries per room is being eliminated since most customers have over three devices. Architectural Excellency has always been a matter of concern to most visitors (Information Resources Management Association & Khosrow-Pour, 2002). The field has not been left behind and has also developed technologically. On normal occasions, a visitor will prefer to go to a hotel wit h better architecture and hence there is a need for the hospitality sector to keep up with the latest architecture.Latest technologies allow for automation of many services, and research has shown that most customers prefer automated services, and it would dictate which hotel to go to. Therefore, hospitality centers should focus on digitizing their services in order to keep  existing clients and fascinate  new clients (Information Resources Management Association & Khosrow-Pour, 2002). From my research, I learnt that the hospitality industry is focused on comfort. All technology advancements have a comfort element in them, and hence, it is mandatory that hospitality centers keep advancing. Having the latest technologies such as superfast Wi-Fi networks or the best architecture makes the hotel a better home than the visitor’s home, and this prompts them to coming back again (Seth & Bhat, 2008). In the course of my study and career I will create emphasis on technology since it’s an important factor in the industry. In conclusion, the hotel industry may end up making losses if it fails to keep adjusting to the latest technologies. On the other hand, the business will flourish more with alignment to technology.ReferencesInformation Resources Management Association., & Khosrow-Pour, M. (2002). Issues & trends of information technology management in contemporary organizations. Hershey, PA: Idea Group Publishing.Seth, P. N., & Bhat, S. S. (2008). Successful tourism management. New Delhi: Sterling Publishers.

Friday, November 22, 2019

How to write like an industry expert - Emphasis

How to write like an industry expert How to write like an industry expert Developing your writing skills is key if you want to become a recognised industry expert, says Rob Ashton. If you take a poll to find the worlds top music executive, the chances are that most people will say Simon Cowell. There may be other executives with more talent and panache. You can even argue that his fellow judges are more musically adept. But Cowell has positioned himself as the expert. The public are divided revering and reviling him in equal measure. But what he says goes. No-one can deny his status and authority in the music industry. As a sales professional, you could do well to take a leaf out of Cowells book. The market for office supply equipment is crowded, with many brands jostling for space. Your prospects need a shortcut to enable them to decide who to buy from and what to buy. There often isnt time for them to kick-back with a cup of tea and analyse the messages youre communicating through your sales and marketing material. But you can stand out by positioning yourself as an expert. Prospective customers will start to see you as a trusted advisor before theyve even engaged your services. And they will be more likely to buy from you as a result. Expert status can lead to other opportunities, such as giving speeches or hosting workshops, which again make selling easier. Its a virtuous circle. Yet, we Brits can be a self-deprecating bunch. We often prefer to operate our businesses and careers with as little fanfare as possible. The thought of public speaking can send shivers down our spines. But through writing, even the most unassuming character can shine. And writing reports, articles, white papers and blogs can help you to become the preferred provider in the industry. Whats more, good writing doesnt just have to be an innate skill: its something you can learn. These seven steps will help you write your way to expert status. One Consistently show how your company differentiates itself in the marketplace. Dont be afraid to recommend doing things differently. Two Be curious about your clients. What really makes them tick? Get to know your clients inside out by asking lots of questions, rather than making assumptions about what they need and want. Three Then write from their perspective, not yours. Think beyond the products or services you offer and focus on how your business has an impact on the lives of your clients. Whether youre writing a brochure, pamphlet or article, you need to focus on your clients needs. Begin by asking yourself: What is the document about? Who will read it? How much do they already know about the subject? What do they absolutely need to know? How important is the subject to them? How interested are they in the subject? (Note that readers arent always interested in whats important to them. So you often need to make them interested.) To become a trusted advisor, your writing needs to be clear and punchy. You can achieve this with careful planning. Brainstorm everything you want to include in your document using the headings Who?, What?, Where?, When?, and Why?. Then only include what you think is essential for your readers to know. Your document will be much clearer as a result. Four Comment on relevant industry stories by writing letters to magazines. Use the SCRAP formula: Situation Begin by explaining the situation (or where the industry is). Complication Introduce the idea that theres a problem (why the industry cant stay as it is). Resolution State your answer to the problem. The reader will think of you as an expert because you can offer a practical, considered solution. Action Suggest what action the reader can or should take. Offer a viewpoint that is new and intriguing. Politeness Finally, end with a polite but thought-provoking sign-off. Five Suggest article ideas to trade newspapers and magazines. The articles that will best position you as an expert are how to features. You could reveal the secrets behind photocopier maintenance, or how to eke the most out of ink cartridges, for instance. Send a synopsis of the article to the magazine first. Write a snappy headline and standfirst (the two lines under the headline). Then write an attention-grabbing opening paragraph and a few bullet points about what your article will include. The magazine editor can then give you further guidelines to ensure your article is a hit with the readers. Six Blogs have a worldwide audience of millions. So its well worth setting up a blog and using it to connect with your clients. Pay careful attention to every post you make. Only write things you dont mind being broadcast on the 10 Oclock News. Dont ever gripe about clients or competitors. Seven In your writing, include examples of how you and your company make a real difference to people. Make your writing personal. Its more powerful to write that one in five people found that their ink lasted longer than to use the term 20 per cent. Speak directly to the reader by using words such as you, we, us and our. And use the active voice as much as possible. For instance, weve helped over 1000 customers with their printing needs is far more effective than Over 1000 customers have been helped with their printing needs. Positioning yourself as an expert is a skill that will serve you throughout your whole career. Even if you decide you want to sell condos in the Caribbean in the future, the skills youll learn are transferable. You may not achieve the wealth and fame of someone like Simon Cowell. But you can forge your way as a leader in your industry. And with a little thought, care and attention, your expert status will pay dividends.

Thursday, November 21, 2019

Chose a topic on requirements Essay Example | Topics and Well Written Essays - 2250 words

Chose a topic on requirements - Essay Example Studies reveal that the larger part of the population of k12 standard studies in public schools. This wouldnt be much of a story if the information on school execution upheld these presumptions. Yet private schools are frequently outflanked by their open partners. Certainly, private schools frequently have higher crude test scores. In any case they likewise have a tendency to serve more advantaged populaces. Thus, when elements like salary, race, and parental training are considered, private schools dont seem to include to the extent that as one may accept they do. Charter schools are some piece of the reinvention of government funded instruction. They initially rose in the 1990s as a conspicuous and disputable school change thought. Folks, instructors, and group associations are the authors of most Charter schools, however some are begun by revenue driven organizations. Charter schools are state funded schools that have been liberated of numerous prohibitive principles and regulations. In exchange, these schools are required to attain particular instructive results inside a certain period (typically three to five years) or have their contracts disavowed. But according to a study, there is no significant effect observed on the performance of students in their test scores, in charter schools (Bettinger, 2005). There are no normal charter schools. Normally littler than state funded schools, 60 percent of sanction schools have fewer than 200 people. They additionally have a tendency to have distinctive evaluation designs from other state funded schools, for example, kindergarten through evaluation 8 or 12, and ungraded schools. Dissimilar to government funded schools, some sanction schools concentrate on a specific branch of knowledge, for example, math, science, expressions of the human experience, or engineering. Charter school implementation additionally neglects to match open recognitions. As examination demonstrates, sanction school quality shifts

Tuesday, November 19, 2019

International Hospitality Analysis Essay Example | Topics and Well Written Essays - 2000 words

International Hospitality Analysis - Essay Example The sector has been through several upheavals. When the economic performs well the consumer confidence is high and people are keen to spend their disposable incomes on holidays and easting out. As the same time, the sector is also sensitive to unforeseen events beyond its control – like threats of terrorist attacks, foot or mouth crisis and the bird-flu outbreak (LSC 2006). In addition, there are other drivers of change which include minimum wage and holiday entitlement, health and safety, no-smoking legislation. The economy becomes affected due to changes in legislation, changing market forces, and periods of recession and inflation (Wilson et al. 1997). In fact everything from the impact of globalization to consumer savings can impact this sector. Hospitality is the fastest growing industry and exhibits tremendous diversity both with respect to the types of job available and the workers. As far as the human resource is concerned, there is a huge demand in the sector but the availability of staff is difficult. This sector is characterized by low rates of pay, high staff turnover, low levels of training, low skills levels, unsocial hours, seasonal nature of work, predominance of casual staff, and the non-professional image of the industry (LSC 2006). This sector traditionally recruits a young workforce yet the biggest challenge that this sector faces is that of skills shortages. The local people are reluctant to enter this sector because of low wages and job uncertainties. The hospitality sector in the developed countries is facing labor shortages and can expect to face even greater shortages in the future (Choi et al. 2000). As per the economic law of supply and demand, this means that the sector needs to offer higher wages to attract skilled staff as there is short supply of staff. If the sector offers higher wages, the profitability is affected specially during economic downturn. As such the hospitality managers need to prepare themselves for the future. In

Sunday, November 17, 2019

The Heart and Christian Bernard Essay Example for Free

The Heart and Christian Bernard Essay The Heart and Christian Barnard Christian Barnard, the man who performed the first human heart transplant. Christian Barnard was born in Beaufort West, South Africa on November 8, 1922. He was the fourth of five sons. His father was Adam Hedrick Barnard who was a reverend in the Dutch reformed church, he preached to a non-white congregation. His mother was Maria Elisabeth Deswart Barnard who had been a school teacher before marriage. Both parents were also Afrikaner missionaries. Christian Barnard grew up in a poor environment in Beaufort West, a town on South Africa’s semi-arid Great Karroo plateau. Christian Barnard attended a local high school he went on and received an M. D. degree from the University of Cape Town in 1953. He received a Ph. D degree from the University of Minnesota in 1958. He returned to the University of Cape Town in 1958 to teach surgery. He specialized in open-heart surgery and in designing artificial heart valves. The first human heart transplant was performed on December 3, 1967, transferring the heart of a 25 year old woman into the body of Louis Waskansky , a 55 year old grocer. He died 18 days later due to double pneumonia as a result of his suppressed immune system. The second transplant was on January 2, 1968 which was for Philip Blaiberg, who lived for 563 days after the operation. Christian Barnard spent the beginning of his adult life in the United States where he gained recognition for research in gastrointestinal pathology and later went back to South Africa and introduced open-heart surgery to that country and designed artificial valves for the human heart. Christian Barnard made a huge impact and contribution to healthcare when he attempted and accomplished the worlds first human heart transplant which was a huge success in the medical field. His accomplishment led to further investigation in heart transplants and which now is a normal surgery that is performed all around the world today. Christian Barnard had been bothered by rheumatoid arthritis since he was young, and advancing stiffness in his hands forced his retirement from surgery in 1983. He took up writing, however, and wrote a cardiology text, an autobiography, and several novels, including a thriller about organ transplants. He passed away on September 2, 2001. Christian Barnard has made a huge impact on healthcare and the study of medicine. Christian Barnard is a hero to me because he was brave enough to take a chance and put his reputation on the line to make a difference. Christian Barnard’s contribution to health care has changed the years to come in medicine and his contribution will always be remembered.

Thursday, November 14, 2019

Irrigating Crops With Seawater :: Freshwater Essays

Brown J. Jed, Glenn Edward P., and O’Leary James W. 1998. Irrigating Crops with Seawater. Scientific American. Irrigating Crops with Seawater'; talks about the global problem of finding enough water and land for the world’s population to survive. An estimated 494.2 million acres of cropland is needed just to feed the tropics and subtropics for the next 30 years. However, only close to 200 million acres are available. Therefore, new sources of water and land are needed to grow crops. The writers of this article have been testing the prospect of using seawater in agriculture. This seawater agriculture is when salt-tolerant crops are grown using ocean water for irrigation. Desert areas take up 43% of the surface of the earth and this new agriculture technique can be done in deserts. Hugo Boyko and Elisabeth Boyko first used seawater agriculture after World War II. Many different crops have been tested such as barley and the date palm. The writers of this article however have been testing halophytes, which, is a salt-tolerant plant that can be used for food, forage and oilseed crops. They f irst gathered several hundred halophytes and began testing these plants in the desert of Puerto Peà ±asco. They irrigated the plants daily by flooding the fields with seawater from the Gulf of California. The best halophytes produced roughly the yield of alfalfa using freshwater irrigation. In order to show that these halophytes could replace other crops for use they tested to see if the crops could feed livestock. The halophytes have protein and carbohydrates but they contain too much salt. This limits the amount an animal can eat and dilutes the nutritional value. Therefore, the authors decided to use the halophytes as part of a mixed diet for the livestock. The animals’ meat taste was not affected, but the animals eating the halophyte-mixed diet drank more water and produced 10 percent less meat.   Ã‚  Ã‚  Ã‚  Ã‚  This new agriculture method has many advantages too. First, it is cheaper to pump the seawater than to pump freshwater. In addition, seawater irrigation does not require any special equipment. The same fields have been irrigated for 10 years with no water buildup or salts in the root zone. Finally, installing the seawater irrigation will not disrupt the ecosystems as much because they are installed on barren or almost barren areas. There are also some disadvantages to irrigating crops with seawater. First, a large quantity of high-salt drainage water that will contain unused fertilizer will be discharged back into the sea.

Tuesday, November 12, 2019

Critics on Cooperative Principle Essay

As phrased by Paul Grice, who introduced it, it states, â€Å"Make your contribution such as it is required, at the stage at which it occurs, by the accepted purpose or direction of the talk exchange in which you are engaged. â€Å"[1] Though phrased as a prescriptive command, the principle is intended as a description of how people normally behave in conversation. Speakers and listeners involved in conversation are generally cooperating with each other. For reference to be successful, it was proposed that collaboration was a necessary factor. In accepting speaker’s presuppositions, listeners normally have to assume that a speaker who says his something really does have that which is mentioned and isn’t trying to mislead the listener. This sense of cooperation is simply one in which people having a conversation are not normally assumed to be trying to confuse, trick, or withhold relevant information from each other. In most circumstances, this kind of cooperation is only the starting point for making sense of what is said. Since conversations between people are not always straight forward, the linguistic philosopher H. P. Grice attempted to explain how a hearer gets from what is said to what is meant, from the level of literally expressed meaning to the level of implied meaning and he termed the implied meaning conversational implicature in his theory. Grice suggests that there is a general principle guiding conversation what he calls the Cooperative Principle (CP for short), and communicators observe the general conversational maxims of truthfulness, informativeness, relevance and clarity within the CP, according to the four main maxims of Quantity, Quality, Relation and Maner. When the listener hears the expression, he has to assume that the speaker is being cooperative and intends to communicate something. That something must be more than just what the words mean. It is an additional conveyed meaning, which is an implicature. People who obey the cooperative principle in their language use will make sure that what they say in a conversation furthers the purpose of that conversation. Obviously, the requirements of different types of conversations will be different. The cooperative principle goes both ways: speakers (generally) observe the cooperative principle, and listeners (generally) assume that speakers are observing it. This allows for the possibility of implicatures, which are meanings that are not explicitly conveyed in what is said, but that can nonetheless be inferred. For example, if Alice points out that Bill is not present, and Carol replies that Bill has a cold, then there is an implicature that the cold is the reason, or at least a possible reason, for Bill’s absence; this is because Carol’s comment is not cooperative — does not contribute to the conversation — unless her point is that Bill’s cold is or might be the reason for his absence. (This is covered specifically by the Maxim of Relevance). We assume that people are normally going to provide an appropriate amount of information. We assume that they are telling the truth, being relevant, and trying to be as clear as they can. Listeners and speakers must speak cooperatively and mutually accept one another to be understood in a particular way. The cooperative principle describes how effective communication in conversation is achieved in common social situations. However, there are some circumstances where speakers may not follow the expectation of the cooperative principle. In courtrooms and classrooms, witnesses and students are often called upon to tell people things which are already well known to those people, thereby violating the quantity maxim. Such specialized institutional talk is clearly different from conversation. However, even in conversation, a speaker may opt out of the maxim expectations by using expressions like ‘No comment’ or of such expressions is that, although they are typically not â€Å"as informative as is required† in the context, they are naturally interpreted as communicating more than is said. For example, the speaker knows the answer. It is speakers who communicate meaning via implicatures and it is listeners who recognize those communicated meanings via inference. The inferences selected are those which will preserve assumption of cooperation. In the theory of conversational implicature, Grice proposes that in an exchange of conversation, there is an underlying principle that determines the way in which language is used maximally effectively and efficiently to achieve rational interaction. He calls this governing dictum the co-operative principle and subdivides it into nine maxims classified into four categories. The co-operative principle: Make your conversational contribution such as is required, at the stage at which it occurs, by the accepted purpose or direction of the talk exchange in which you are engaged. He suggests that there is an accepted way of speaking which we all accept as standard behaviour. When we produce, or hear, an utterance, we assume that it will generally be true, have the right amount of information, be relevant, and will be couched in understandable terms. If an utterance does not appear to conform to this model (e. g. B’s utterance in (1) above), then we do not assume that the utterance is nonsense; rather, we assume that an appropriate meaning is there to be inferred. In Grice’s terms, a maxim has been flouted, and an implicature generated. Without such an assumption, it would not be worth a co-interactant investing the effort needed to interpret an indirect speech act. This is the standard basic explication of the CP, maxims and implicatures1. At this point, many descriptions immediately turn to detailed explanations of the many ways in which the operation of the CP can be tracked in language use: flouts, violations, infringing and opting out. However, in this mass of detail, Grice’s underlying ideas are too often lost. Taylor & Cameron (1987:83) stand alone in making this point: â€Å"Few commentators pause to consider Grice’s avowed motive for introducing the CP. Instead they rush on to consider the various maxims which are subordinate to it. † All the examples of flouts, violations and opting out are there to further illustrate the distinction between saying and meaning: an interest which has been evident in the Gricean program since Grice (1957), and to show that there is a pattern in the way we interact. There is a relationship between the conventional meaning of an utterance and any implicit meaning it might have, and it is calculable. What Grice (1975) does not say is that interaction is ‘cooperative’ in the sense which is found in the dictionary. In fact, as we have suggested in Davies (1997), it could be argued that the existence of this pattern of behaviour enables the speaker to make the task of the hearer more difficult. Speakers can convey their intentions by a limitless number of utterances, it is up to the hearer to calculate the utterer’s intention. It would seem from this that the CP is not about making the task of the Hearer straightforward; potentially, it is quite the reverse. It allows the speaker to make their utterance harder, rather than easier, to interpret: we can omit information or present a non-literal utterance, and expect the Hearer to do the extra work necessary to interpret it. We would suggest that there is a conflict between the way we interpret the CP’s position in the Gricean program, and the way it is often represented in the linguistic literature. Grice suggests that conversational implicatures- roughly, a set of non-logical inferences that contains conveyed messages which are meant without being said in the strict sense – can arise from either strictly and directly observing or deliberately and ostentatiously flouting the maxims. Furthermore, he distinguishes between those conversational implicatures which arise without requiring any particular contextual conditions and those which do require such conditions. He calls the first kind generalised conversational implicatures and the second kind particularised conversational implicatures. Grice also points out that conversational implicatures are characterised by a number of distinctive properties, notably (i) cancellability, or defeasibility (conversational implicatures can simply evaporate in certain linguistic or non-linguistic contexts), (ii) non-detachability (any linguistic expression with the same semantic content tends to carry the same conversational implicature (a principled exception is those conversational implicatures that arise via the maxim of Manner)), (iii) calculability (conversational implicatures are calculable via the co-operative principle and its attendant axims), (iv) non-conventionality (conversational implicatures, though dependent on what is coded, are non-coded in nature), (v) reinforceability (conversational implicatures can be made explicit without producing too much redundancy) (Sadock 1978), and (vi) universality (conversational implicatures tend to be universal, being motivated rather than arbitrary) (see Sadock 1978 for a critique and Nunburg 1981 for a defense). Recent advances on the classic Gricean theory of conversational implicature include Atlas & Levinson (1981), Leech (1981, 1983), Sperber & Wilson (1982, 1986), Levinson (1983, 1987a, b, 1991), Horn (1984, 1988, 1989, 1992) and Atlas (1989). 2 In these new developments, the original Gricean programme has been revised in somewhat different ways. Sperber and Wilson, for example, in an attempt to make a paradigm change’ (Kuhn 1970) in pragmatics, propose that the entire Gricean apparatus be subsumed within a single cognitive principle, namely the principle of Relevance. On this Relevance theory, which is essentially a modification of the Fodorian theory of cognitive modularity (Fodor 1983),3 it is assumed that the human central cognitive mechanism works in such a way as to maximise Relevance with respect to communication, that is, ‘communicated information comes with a guarantee of [R]elevance’ (Sperber & Wilson 1986: vii). Thus, the principle of Relevance is claimed to be responsible for the recovery of both the explicit and implicit content of an utterance. In other words, on Sperber and Wilson’s view, in interpreting an utterance, one is always maximizing the informational value of contextual stimuli to interpret the utterance in a way which is most consistent with the principle of Relevance. Horn suggests a less reductionist, bipartite model. In Horn’s view, all of Grice’s maxims (except the maxim of Quality) can be replaced with two fundamental and antithetical principles: the Quantity principle and the Relation principle. These maxims may be better understood as describing the assumptions listeners normally make about the way speakers will talk, rather than prescriptions for how one ought to talk. Philosopher Kent Bach writes: We need first to get clear on the character of Grice’s maxims. They are not sociological generalizations about speech, nor are they moral prescriptions or proscriptions on what to say or communicate. Although Grice presented them in the form of guidelines for how to communicate successfully, I think they are better construed as presumptions about utterances, presumptions hat we as listeners rely on and as speakers exploit. (Bach 2005). Gricean Maxims generate implicatures. If the overt, surface meaning of a sentence does not seem to be consistent with the Gricean maxims, and yet the circumstances lead us to think that the speaker is nonetheless obeying the cooperative principle, we tend to look for other meanings that could be implied by the sentence. Grice did not, howev er, assume that all people should constantly follow these maxims. Instead, he found it interesting when these were not respected, namely either â€Å"flouted† (with the listener being expected to be able to understand the message) or â€Å"violated† (with the listener being expected to not note this). Flouting would imply some other, hidden meaning. The importance was in what was not said. For example: Answering It’s raining to someone who has suggested playing a game of tennis only disrespects the maxim of relation on the surface, the reasoning behind this ‘fragment’ sentence is normally clear to the interlocutor (the maxim is just â€Å"flouted†). Criticism Grice’s theory is often disputed by arguing that cooperative conversation, as with most social behavior, is culturally determined, and therefore the Gricean Maxims and the Cooperative Principle cannot be universally applied due to intercultural differences. Keenan claims that the Malagasy, for example, follow a completely opposite Cooperative Principle in order to achieve conversational cooperation. In their culture, speakers are reluctant to share information and flout the Maxim of Quantity by evading direct questions and replying on incomplete answers because of the risk of losing face by committing oneself to the truth of the information, as well as the fact that having information is a form of prestige. [3] However, Harnish points out[4] that Grice only claims his maxims hold in conversations where his Cooperative Principle is in effect. The Malagasy speakers choose not to be cooperative, valuing the prestige of information ownership more highly. It could also be said in this case that this is a less cooperative communication system, since less information is shared) Another criticism is that the Gricean Maxims can easily be misinterpreted to be a guideline for etiquette, instructing speakers on how to be moral, polite conversationalists. However, the Gricean Maxims, despite their wording, are only meant to describe the commonly accepted traits of successful cooperative comm unication. Geoffrey Leech created the Politeness maxims: tact, generosity, approbation, modesty, agreement, and sympathy. Flouting the Maxims Without cooperation, human interaction would be far more difficult and counterproductive. Therefore, the Cooperative Principle and the Gricean Maxims are not specific to conversation but to verbal interactions in general. For example, it would not make sense to reply to a question about the weather with an answer about groceries because it would violate the Maxim of Relevance. Likewise, responding to a question with a long monologue would violate the Maxim of Quantity. However, it is possible to flout a maxim intentionally or unconsciously and thereby convey a different meaning than what is literally spoken. Many times in conversation, this flouting is manipulated by a speaker to produce a negative pragmatic effect, as with sarcasm or irony. One can flout the Maxim of Quality to tell a clumsy friend who has just taken a bad fall that her gracefulness is impressive and obviously intend to mean the complete opposite. The Gricean Maxims are therefore often purposefully flouted by comedians and writers, who may hide the complete truth and manipulate their words for the effect of the story and the sake of the reader’s experience. Speakers who deliberately flout the maxims usually intend for their listener to understand their underlying implication. In the case of the clumsy friend, she will most likely understand that the speaker is not truly offering a compliment. Therefore, cooperation is still taking place, but no longer on the literal level. Conversationalists can assume that when speakers intentionally flout a maxim, they still do so with the aim of expressing some thought. Thus, the Gricean Maxims serve a purpose both when they are followed and when they are flouted.

Saturday, November 9, 2019

The Advantages and Disadvantages of Going Abroad

The advantages and disadvantages of going abroad for further studies As for this topic, I feel envied. As a person who has no chance to go abroad, I will go no matter how. It’s a different experience and it must do more good than bad, at least for me. We’ve lived in China for twenty years so we can broaden our eye sights and we may get some inspiration about life. That’s vital, as far as I’m concerned. Westerns have their own opinions on life value which we may use for reference. Sometimes, we take something too important, you could find it unnecessary when you contact with various people.Besides, communicating with people from different areas can improve your skills of interactions. As we all know, Chinese do not excel in cooperating with others but westerns are good at it. Thus, our common shortcomings in personality can be corrected by the environment. Thirdly, western countries are advanced in science, economy, culture and politics. So many aspects tha t we can learn and use them to develop our country. Also, we can bring Chinese culture there, which makes more people to know about its attraction.In addition, if you succeed in graduating from famous foreign university, a good working opportunity is waiting for you. You can lead a high quality life and enjoy life better, at least no worrying for the money. If you like, you can live in abroad and make your children get a better education. But every coin has two sides. Going abroad has its advantages which we should take into consideration. Students who are poor in adapting to new circumstances may feel lonely and hopeless at beginning. If this psychology can’t be changed, it may cause serious problems.Some may be addicted to the drugs or choose to drop out. Secondly, you may feel disappointed when you arrive the country because imagination and truth is dollars to doughnuts. You have to tolerate hard conditions such as rough rooms, living on bread and water, worrying about the money and being forced to do a part-job if you are not rich enough. Then heavy pressure from work and study may let you mad. Thirdly, it could be a problem to become fully integrated into the local community, which has a bad influence in mastering the foreign language and being familiar with the local culture.Above all, I am still of the opinion that the advantages far outweigh the disadvantages in this case. Doing everything has the adventure and we can’t just focus on the harm it may cause. We may be brave if we want to read more about the world or improve yourself. There’s no doubt that some troubles must happen in the process, but you can gain something unexpected. Moreover, the phenomenon that more and more people would like to go abroad must have the reason, especially the upper class. No matter what others’ choices are, you should fully analyze it with combining your situation and make the best opt which you’ll never regret.

Thursday, November 7, 2019

How to Use Est-ce Que to Ask Questions in French

How to Use Est-ce Que to Ask Questions in French Est-ce que  (pronounced  es keu) is a French expression that is useful for asking a question. Literally translated, this phrase means is it that..., although in conversation it rarely is interpreted that way. Instead, it is a convenience of everyday French, an interrogatory phrase that easily turns a statement into a question. It is a slightly informal construction; the more formal or polite way to ask questions is with inversion, which involves inverting the normal pronoun/noun verb order. But in everyday spoken French, est-ce que is far more common because it does the inverting for you: Est-ce que is the inversion of cest que. (Note that a hyphen is required between ce and est when they  are inverted to est-ce.) The word order of the original sentence stays exactly the same; you just add the already inverted phrase est-ce que to the front of the sentence. This simple structure works best for yes/no questions. For example:   Ã‚  Ã‚  Tu travailles. / Est-ce que tu travailles?   You work. / Do you work?  Ã‚  Ã‚  Paulette la trouvà ©. / Est-ce que Paulette la trouvà ©?   Paulette found it. / Did Paulette find it?  Ã‚  Ã‚  Vous navez pas faim. / Est-ce que vous navez pas faim?   You arent hungry. / Arent you hungry? OR Are you not hungry? Note that que must contract when it follows a word beginning with a vowel:   Ã‚  Ã‚  Elle est arrivà ©e. / Est-ce quelle est arrivà ©e?   She has arrived. / Has she arrived?  Ã‚  Ã‚  Il y a des problà ¨mes. / Est-ce quil y a des problà ¨mes?   There are problems. / Are there problems?  Ã‚  Ã‚  Anny vient avec nous. / Est-ce quAnny vient avec nous?   Anny is coming with us. Is Anny coming with us? To ask questions that ask for information like who, what, where, when, why and how, place an interrogative pronoun, adverb or adjective before est-ce que. For example: Qui est-ce que vous avez vu?   Whom did you see?​Quand est-ce que tu vas partir?   When are you going to leave?​Quel livre est-ce quil veut?   Which book does he want? Remember that est-ce que is the inversion of cest que, meaning literally, It is that. Thats why a hyphen is required between est and ce: cest ce est which are inverted to est-ce. Depending on their place in the sentence, the variations  quest-ce qui and qui est-ce qui  are also useful, but understanding them requires further discussion of  interrogative pronouns. For now, heres a summary. SUMMARY OF FRENCH INTERROGATIVE PRONOUNS Subject of question Object of question After preposition People quiqui est-ce qui quiqui est-ce que qui Things quest-ce qui quequest-ce que quoi Additional Resources Asking questions in FrenchFrench interrogativesExpressions with à ªtreMost common French phrases

Tuesday, November 5, 2019

The Best Of Both Worlds Introducing HubSpot for CoSchedule

The Best Of Both Worlds Introducing HubSpot for Remember why you purchased HubSpot? How excited you were to have an â€Å"all-in-one marketing tool†? to finally get your sh*t organized (and move projects forward)? Only to find while you can do a lot in HubSpot†¦ Planning out your marketing schedule†¦ Collaborating on projects AND keeping some semblance of sanity over what’s going on today, tomorrow, and next month†¦ isn’t exactly their forte. Only to be left managing timelines, collaboration, tasks, and outbound tactics in spreadsheets, Teamwork, Basecamp, Airtable, email, and other misc. tools. If only there was a better way. 😠 Enter the perfect solution: ’s *NEW* HubSpot Integration. With the new integration, you’ll be able to: Visualize your ENTIRE marketing strategy in one dynamic calendar. Marketing is more than just inbound. Add every active marketing project and campaign in , so you can make sure your teams priorities are focused on reaching company goals. Improve productivity + streamline your marketing process. Give your team access to everything they need to get work done. Including task lists, project timelines, files, and even direct access to HubSpot emails and landing pages. Keep conversation relevant + connected to every project. Collaborate on projects in real-time. Share feedback, status updates, and more in discussions so your team stays on the same page. Upgrade your social strategy with better publishing tools. s social scheduling allows you to promote your top landing pages and blogs in seconds and build out entire campaigns in just a few clicks. It’s the best of both worlds! Unite the Hubspot features you love with the project management tools + marketing calendar you’ve always dreamed of. 😠 The Best Of Both Worlds: Introducing @HubSpot for @Visualize your ENTIRE marketing strategy in one dynamic calendar. Marketing is more than just your inbound strategies. With , you can map out all of your marketing projects and campaigns including projects from HubSpot so you can visualize your ENTIRE marketing strategy in one calendar. The calendar gives you visibility into how your content + campaigns interact and overlap. So when you’ve got one too many email drafts on the calendar for next week, you can drag and drop it to another date before it’s scheduled to create a more strategic messaging cadence without missing a beat. 👠 This flexibility plus visibility lets your team stay super agile. Making it a breeze to adapt when new projects come in, fire drills happen, priorities change, and marketing goals evolve. Improve productivity + streamline your marketing process. Without the right processes in place, your team can basically say goodbye to productivity. via GIPHY But when HubSpot and work together your team works faster and eliminates unnecessary roadblocks. Assign tasks for every project on your team’s roadmap. You can even add required approvals to make sure projects get completed AND reviewed before they go live. Quickly visualize if projects are on track using the progress bar. This gives you an active pulse on how your team’s trending towards meeting their deadlines. Use project attachments to upload files, Google docs, and other resources your team needs to get their projects done. You can stop digging through emails, Dropbox, or file folders to find the latest drafts and templates. Now you can access it all right inside the project. And by implementing the HubSpot integration inside , your team will have direct access to your HubSpot landing pages, emails, and blogs in just one click. By streamlining your marketing process, you can get more done in less time! Cos’ when time = money $$$ that’s a win-win for everyone. Keep conversation relevant + connected to every project. 86% of employees and executives cite lack of collaboration or ineffective communication for workplace failures. Yet your team still shares project updates and feedback via emails, IMs, Google Docs, and quick on-the-fly conversations. Leaving collaboration and conversation siloed in different places (and not accessible to everyone who may need to know the latest info). The solution? Discussions in . Discussions help your team share feedback, status updates, and notes on projects in real-time. PLUS anyone can jump into a project and see exactly where they left off. Which means if someone is on vacation, out sick, or projects need to get reassigned, another team member can easily pick it up and get it done. Upgrade your social strategy with better publishing tools. Sure, HubSpot has social publishing†¦ But switching to for social can give your strategy a major upgrade. Manually entering social messages†¦.one at a time to promote your upcoming blog post†¦ It’s mind-numbing. Especially when they follow the same cadence every time. With , you can build out robust, predefined social promotion plans for your landing pages and blogs. Then apply them to any new post in just a few clicks using social templates. Best of all, you can draft the content for your messages that fast, too! Use social helpers to autofill your posts in your campaign with default or custom content. Filling your social queue has never been easier! It’s obvious ’s HubSpot integration can transform how your team works. You’ll improve efficiency + productivity†¦ gain full visibility over your entire strategy†¦ get projects done faster with fewer roadblocks†¦ And eliminate unnecessary project management + collaboration tools from your marketing stack. What are you waiting for?

Sunday, November 3, 2019

Customer Focus as a Prescription for Driving Innovatio Essay - 1

Customer Focus as a Prescription for Driving Innovatio - Essay Example This paper illustrates that Fred asserts that innovation is the root that firmly holds and gives strength, growth, and vitality of people, in an organization as well as the society. He illustrates further by outlining that innovation is creativity in action. It encompasses finding brilliant ideas and making them happen. When it is applied, it adds nutrients to life and organization. Apparently, we are in the information age. All the innovative ideas that were illuminated by earlier giants have either been improved or reinvented to greater heights. Innovation in broad perspective is a huge arena but can be described as creativity that consequently results into something new or better and add value to an individual(s) or a society (organization). For an instant, communication has completely been revolutionized. High powered communication devices with better upgrades are launched every day by competing firms with the aim of having a competitive edge over each other. However, there were individuals who provided the basics in earlier years that have been so advanced to the stratosphere. Besides, these innovations in communication ecological niche have contributed significantly to globalization. The use of Facebook, WhatsApp and other advanced sites of communications are as a result of individuals sweat their blood out to impact positively on the society. The roots of these ideas must have been so simple but various persons have advanced them. Fred uses Edison’s analogy of innovation as a way of doing thing better to impact positively on someone. Someone, in this case, refers to the customer(s). The customer can be a person, an organization or society whose needs are fulfilled by the innovation. Besides, the invention of social media responded to the customers’ desire. It is indeed true that some innovation has not only radically changed the world but also revolutionized it. For example, the invention of the wheel has had a tremendous impact on human li fe for centuries. At the initial stages when the wheels were invented, they were not highly appreciated as people were accustomed to they would move around.